Learn About Light
Know how the light works in your local area. Often people say that the best light is in the mornings and afternoons, but I have also taken amazing photos in the middle of the day.
You need to study how the sun moves throughout the year. For example, in the winter months the sun is further south than in the summer months.
I have favourite locations that I can only shoot in the summer months because they don’t work in the winter months, and vice versa.